Two days ago I reminded you that you can’t do everything by yourself. I gave you two axioms that have been with us for hundreds of years to make my point…

“Two heads are better than one.”

“No man is an island.”

That message was about gathering a team to build your business. Today we’ll stay on this theme but take a slightly different tack. Now we’re looking for individuals who can help you expand your business. And our axiom will be…

It’s Not What You Know That Counts. It’s Who You Know.

Can you see the difference between the two? It may appear subtle, or it may jump right out at you. Two days ago it was about utilizing people’s talents. Now we’re talking about utilizing people’s connections.

Let me give you some examples.

A client of yours is in town for a business convention. You know this guy loves baseball and his hometown team is playing your hometown team this weekend. What are you going to do to make his stay a memorable one?

You could buy him a couple of nose bleed seats (and a pair of binoculars). Or you could deal with a scalper and pay through the nose for better seats. But “no” to both. See, you’re connected. You pick up the phone and call the man with the season tickets. The next day a courier arrives with your tickets. Box seats. Right behind home plate. It’s all about who you know.

You’re at the county courthouse looking up some land records. You overhear a conversation. A family is selling their property in an effort to avoid the public embarrassment of a coming foreclosure action. You know that once the notice is published, the real estate agents, the investors, the flippers and the mortgage brokers will come out of the woodwork. You’ve got to act fast. You need cash in hand. Or at least a bona fide commitment letter.

Will you go to the bank? That’ll take forever and there’s no guarantee you’ll get a dime. Banks are just impossible to deal with these days. Pool together the resources of your friends? Maybe. Depends on the size of their piggy banks. But again, you’re prepared for this possibility by having already established the right connections.

You call an angel investor introduced to you by a mutual friend. You’re not there yet. This angel deals strictly in high tech start up companies. But she knows this other angel who invests exclusively in real estate. Your proposal is completed before the end of the day. It’s who you know.

One more? You’re upgrading the electrical service on a multi-family property you just bought in a town where you’re a total stranger. Worse, the local building inspector has a reputation for being a real “ball buster.” He always finds something wrong. You can’t afford any delays. You need the Certificate of Occupancy (CO) so you can get paying tenants in your building. The inspector is coming tomorrow at 10 am.

At 9 am your electrician calls. He has your CO in hand. Signed, sealed and delivered. But wait a minute. The inspection doesn’t start for another hour. What gives? Simple. Knowing the reputation of the inspector, you asked your “network” to help you locate an electrician who knows how to deal with this guy.

You were introduced to a man who teaches electrical at the local technical college. Been there forever. His reputation is beyond reproach. And at 8:45 am at a coffee shop on the other side of town, your CO got signed. The inspector never even set foot on your property.

It’s all about who you know. So where do you begin? First, look at yourself and list what you have to offer others. Networking is about sharing resources, not about taking advantage of what others have. Yes, you can certainly pay for these resources, but for the very wealthy, money isn’t everything. So let me tell you what kind of people my network and I look for.

Honestly and integrity. Every time I recommend someone, I’m putting my personal reputation on the line. When I say “call this man” or “call this woman” I’ve got to have absolute faith that he or she will treat you fairly and squarely, even if it’s only to point you toward another person.

A proven track record of getting the job done. Good treatment is nice. Good results are better. So I’m looking for people who know what they’re doing and who understand that sooner is better than later and more is better than less.

A willingness to go the extra mile. We live in a world overflowing with mediocrity. Too many average people living average lives expecting average results. The people in my network demand more out of life and out of themselves. Every network of wealthy and successful people will be similar, I’m sure.

A willingness to learn and implement. No one is born with any of the traits I’ve just mentioned. We learn them over time. Some we learn from our parents. Others we learn from our business mentors. And what we learn we put to good use – to benefit ourselves, or families and our communities. We never stop learning. We never stop sharing.

Are you willing to learn? I have a limited number of opportunities available for those who are ready to take a step toward financial freedom. I make no promises to you other than I will begin at your level of understanding, even if you know nothing about investing and wealth generation. I will share my resources and strategies with you. What you do with them is totally up to you.

I used my resources to invest in two large apartment complexes. I could never have done this on my own. But partnering with the right people not only made this possible, but made this profitable. Those partners currently hold over 1,200 units and strive to hold plenty more in the future.

The same is true with my network marketing business. This business model is a natural for beginners who want to tap into the ready resources people who know the ropes and know how to make money. One of my partners revolutionized the industry by driving leads online and is now making over $400,000 per month!

It’s also the same story with my precious metals investments. My network makes sure I buy and sell at the right times so I earn the highest profits. And that I pay the lowest premiums so more of the profits stay in my pocket. One of the most important factors is knowing when to sell my precious metals investments, and my partner is Robert Kiyosaki’s (author of ‘Rich Dad Poor Dad’) own precious metals advisor.

Many of the people I work with are earning comfortable six and seven figure incomes through their various businesses and investments. You’ll get to work with them as well. You just need to decide if a life of wealth and prosperous lifestyle are the kind of life you want for yourself and for your family.

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To YOUR Success,

Business & Marketing Mentor
Phone: 805-874-2410